A BRAND REDEFINED, AN INDUSTRY REIGNITED
ISM ME, formerly known as Yummex ME, the show of choice for the regions leading sweets and snack industries, will take place in the heart of the Middle East in November 2022. Building on the global reputation of the ISM brand family, the show will offer exciting networking possibilities, world-renowned brands, and international visitors.
ISM ME is the No.1 platform for producers and manufacturers of the sweets, confectionery, and snacks industry to showcase their products and innovations to buyers across the Middle East and North Africa. The show puts you in direct contact with a huge number of retailers, distributors, F&B suppliers, and hospitality chains from across the UAE, Saudi Arabia, Bahrain, Oman, Africa & South Asia.
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